A.L.C

A.L.C is a Los Angeles-based women’s ready-to-wear fashion brand, founded in 2009 by Andrea Lieberman.

History

Andrea Lieberman began her career as a stylist in New York City, working primarily in the music industry with hip hop figures such as Sean Combs and musicians such as Jennifer Lopez and Gwen Stefani.[1] Her styling projects included music videos, red-carpet appearances, and music tour costumes.

Lieberman worked with Hollywood stars such as Gwyneth Paltrow, Drew Barrymore, Kate Hudson and Cameron Diaz.[2]

Her editorial styling work appeared in Vogue, Vanity Fair, Elle, InStyle and other publications.[3]

In 2009, Lieberman moved to Los Angeles and debuted her ready-to-wear collection, A.L.C. The brand focuses on “laid-back luxury” with collections consisting of elegant staples and elevated basics.[4][5]

In 2011, Lieberman was accepted into the Council of Fashion Designers of America and the following year, she became one of ten finalists in the CFDA/Vogue Fashion Fund.[6]

In 2014, the brand launched a line of handbags, which are sold at Saks Fifth Avenue, Barneys, Shopbop.com, and Intermix, among other specialty boutiques.[7]

In March 2015, Emma Watson wore A.L.C. while participating in a Facebook Live event for International Women's Day in which she discussed her work as the UN Women Global Goodwill Ambassador representing the HeForShe movement.[8][9]

In August 2015, Interluxe Holdings, a New York-based fashion and luxury investment firm, acquired a majority stake in A.L.C.[10]

In October 2015, Jennifer Lawrence wore A.L.C. while attending the Handprint Ceremony at the TCL Chinese Theatre with her cast members from The Hunger Games franchise. [11][12]

In June 2016, A.L.C. opened its first showroom in New York [13]

References

  1. ↑ Tungate, Mark. Fashion Brands: Branding Style from Armani to Zara. London: Kogan Page, 2012. 107. Print.
  2. ↑ Maclister-Smith, Tilly. "Spotlight On: Andrea Lieberman of A.L.C". MATCHESFASHION.com. Retrieved 12 April 2016.
  3. ↑ Schickner, Lindsey. "A.L.C.'s Andrea Lieberman on Her Journey From Stylist to Designer". Fashion Etc. Retrieved 12 April 2016.
  4. ↑ Anderson, Kristin. "A.L.C. Fall 2016 Ready-to-Wear Fashion Show". Vogue. Retrieved 13 April 2016.
  5. ↑ Lee, Jinnie. "Andrea Lieberman ALC Tidal Barneys Designer Playlist". The Window. Retrieved 13 April 2016.
  6. ↑ "The Council of Fashion Designers of America Welcomes 33 New Members". The Council of Fashion Designers of America. Retrieved 11 April 2016.
  7. ↑ "Andrea Lieberman Ventures Into Handbags". Vanity Fair. Retrieved 14 April 2016.
  8. ↑ "Emma Watson In A.L.C. – International Women's Day". Red Carpet Fashion Awards. Retrieved 6 July 2016.
  9. ↑ McKenzie, Sheena; Parke, Phoebe. "Emma Watson's Facebook Chat - International Women's Day". CNN. Retrieved 6 July 2016.
  10. ↑ Fernandez, Chantal. "A.L.C. Sells Majority Stake, Plans Retail Stores". Fashionista. Retrieved 14 April 2016.
  11. ↑ Fitzpatrick, Erin. "Jennifer Lawrence Just Broke a Famous Fashion "Rule"". Retrieved 6 July 2016.
  12. ↑ Kelley, Sean. "'Hunger Games': Jennifer Lawrence, Co-Stars Share in Handprint Ceremony". Retrieved 6 July 2016.
  13. ↑ Iredale, Jessica. "A.L.C. Makes Key Hires, Opens New York Showroom". WWD. Retrieved 14 June 2016.
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