ADAC Motorwelt

ADAC Motorwelt
Categories Automobile magazine
Travel magazine
Frequency Monthly
Circulation 13,808,111 (2010)
Publisher ADAC Verlag
Year founded 1925 (1925)
Company ADAC
Country Germany
Based in Munich
Language German

ADAC Motorwelt (meaning ADAC Motoring in English) is a German language monthly automobile and travel magazine published in Munich, Germany. It is a membership magazine of ADAC (Allgemeiner Deutscher Automobil-Club e.V.) is one of the largest magazines in the country.[1][2]

History and profile

ADAC Motorwelt was established in 1925 as a monthly magazine of ADAC.[3] The magazine and ADAC Sport are the successors of another car magazine Der Motorfahrer which was published for 22 years until 1925.[3] It is the official media outlet of ADAC.[4][5] Its publisher is ADAC Verlag.[5][6] The magazine is published on a monthly basis and has its headquarters in Munich.[7]

The monthly covers articles mainly on cars and travel-related topics.[7] In regard to the cars, the magazine features news about road tests, motor sports and new model previews.[7] It publishes several lists and provides awards, including "Germany’s favourite car", based on reader votes.[8] In January 2014 Michael Ramstetter, editor of the magazine, resigned from the post due to alleged vote manipulation in relation to the award of "Germany’s favourite car" for 2013.[8][9]

Circulation

In 1992 ADAC Motorwelt had a circulation of 10.9 million copies.[10] It was the top special interest magazine worldwide in 2001 with a circulation of 13,162,000 copies.[11] The magazine had an average circulation of 13,777,000 copies in 2003, making it the largest magazine in Germany.[6] It was again the largest magazine in the country with a circulation of 13,616,000 copies in 2005.[12] During the fourth quarter of 2006 its circulation was 13,849,000 copies.[6] Its total circulation was 13,700,000 copies in 2006, making it the largest magazine in Germany.[13]

The circulation of ADAC Motorwelt was 13,808,111 copies in 2010, making it the largest European automobile magazine.[14]

See also

List of magazines in Germany

References

  1. Karl Koch (17 December 2014). West Germany Today (RLE: German Politics). Routledge. p. 117. ISBN 978-1-317-53649-9. Retrieved 28 March 2015.
  2. John Sandford (3 April 2013). Encyclopedia of Contemporary German Culture. Routledge. p. 70. ISBN 978-1-136-81610-9. Retrieved 28 March 2015.
  3. 1 2 "Geschichte. 1924-1933". ADAC. Retrieved 28 March 2015.
  4. "ADAC auto club tests car safety in Germany". Automotive News. 2 May 2014. Retrieved 28 March 2015.
  5. 1 2 Tristam Carrington-Windo; Katrin Kohl (11 April 2013). Dictionary of Contemporary Germany. Taylor & Francis. p. 5. ISBN 978-1-136-59537-0. Retrieved 28 March 2015.
  6. 1 2 3 "European Publishing Monitor" (Report). Turku School of Economics (Media Group). March 2007. Retrieved 27 March 2015.
  7. 1 2 3 "ADAC Motorwelt". Publicitas. Retrieved 28 March 2015.
  8. 1 2 Chris Bryant (20 January 2014). "German car club ADAC hit by vote scandal over 'auto Oscars'". Financial Times. Frankfurt. Retrieved 28 March 2015.
  9. "ADAC official 'resigns' over favorite car survey". Deutsche Welle. 19 January 2014. Retrieved 28 March 2015.
  10. Georg Hellack (1992). "Press, Radio and Television in the Federal Republic of Germany" (Report). Inter Nationes. Bonn. Retrieved 27 April 2015.
  11. "Top 50 Special Interest magazines worldwide (by circulation)" (PDF). Magazine Organization. Retrieved 28 March 2015.
  12. "World Media in 2005: Germany". Campaign. 11 March 2005. Retrieved 15 December 2014.
  13. "World Media in 2006: Germany". Campaign. 31 March 2006. Retrieved 31 March 2014.
  14. "World Magazine Trends 2010/2011" (PDF). FIPP. Retrieved 31 March 2015.
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