Advantage Business Media

Advantage Business Media LLC
Private
Founded 2006 (2006)
Subsidiaries Vicon Business Media
Website advantagemedia.com

Advantage Business Media LLC (ABM) is a private, American digital marketing and information services company owned by the venture capital firm Owner Resource Group.[1][2] The company was founded in 2006 and is based in Rockaway, New Jersey (United States).[2]

Business model

In the period between 2006 and 2014, the company transitioned from print-centric to digital media, increasing digital revenues from 11% to 50% of total revenues.[3][4] The company's growth during this period has come from both "organic" growth and strategic acquisitions.[3]

Among the company's vertical market alignments is the manufacturing sector.[3]

The company supports a youth education competition, the Advantage Business Media Young Mind Awards, focused on innovative uses of wireless technology; it is unclear whether 2015 is the first year of competition or not.[5]

Corporate governance

As of 2014, ABM does not have a chief executive officer (CEO).[3] Richard Reiff was the last CEO, who left in March 2014.[3]

Other officers as of 2014 include George Fox as president, Theresa Freeburg as chief financial officer and chief operating officer, and Don Grennan as vice president for publishing services.[2]

History

In 2006, Rich Reiff and George Fox purchased several publications from Reed Business Information with the backing of private equity provided by Catalyst Investors.[4][6] Catalyst sold ABM to Owner Resource Group in 2014.[1]

In 2011, ABM acquired Continuity Insights and Vicon Publishing;[4][6] this was followed in 2013 by acquisition of eMedia Vitals.[3] Vicon Publishing was renamed by ABM to Vicon Business Media and instantiated as a subsidiary organization.[6] Vicon operates out of New Hampshire, United States.[6]

Titles published by ABM

As of 2011, ABM published 19 titles.[4]

Publication titles and ISO 4 abbreviations are listed

Acquired via Vicon

References

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