Bliss (typeface)

Bliss on the University of Worcester logo.
Bliss on the London G20 summit logo.

Bliss is a sans-serif typeface family designed by Jeremy Tankard.[1][2][3][4]

Bliss is a design in the British humanist style, based on the Johnston typeface of London Underground as well as Gill Sans and Syntax, but with a more uniform style with greater evenness and similarity between weights.[5][6][7][8] Describing it, Tankard wrote that "forms were chosen for their simplicity, legibility, and ‘Englishness’, and that his goal was to create "the first commercial typeface with an English feel since Gill Sans."[9][10]

As of 2016, Bliss is used as a corporate font by the universities of Worcester and Bath Spa, United World Colleges, the Arts and Humanities Research Council and the HADOPI institute, and by Edexcel.[11][12][13][14][15][16]

References

  1. ↑ Palmieri, Chris. "Facetime 2: Type Designer Jeremy Tankard on Bliss". AQ Works. Retrieved 1 August 2016.
  2. ↑ Coles, Stephen. "Questioning Gill Sans". Typographica. Retrieved 18 December 2015.
  3. ↑ "The Disturbing World of Jeremy Tankard". Kingston Publishing. Retrieved 31 July 2016.
  4. ↑ King, Emily. "Digital Type Decade". Eye magazine. Retrieved 1 August 2016. Tankard’s most visible face is the sans serif Bliss (British Midland Airways, Foxton’s estate agent). The Bliss typeface is the outcome of the assessment of five sans serif faces: Gill Sans; Syntax; Frutiger; Edward Johnston’s Underground typeface and Kinneir and Calvert’s Transport typeface (see Eye no. 34 vol. 9). The result is a design that answered the current quest for ‘a new simplicity’. It is a face that seems straightforward because it is imbued with so much that we already know.
  5. ↑ Archer, Ben. "Eric Gill got it wrong; a re-evaluation of Gill Sans". Typotheque. Retrieved 7 January 2011.
  6. ↑ Alastair Campbell; Alistair Dabbs (1 February 2014). Pocket Essentials: Typography: The History and Principles of the Art. Octopus. p. 387. ISBN 978-1-78157-155-2.
  7. ↑ Berry, John. "A small book of typefaces". CreativePro. Retrieved 1 August 2016.
  8. ↑ Hill, Will (2005). The Complete Typographer: A Manual for Designing with Type (2nd ed.). Upper Saddle River: Person Prentice Hall. ISBN 9780131344457.
  9. ↑ Tankard, Jeremy. "Bliss Pro". Jeremy Tankard Typography. Retrieved 18 December 2015.
  10. ↑ Neil Macmillan (2006). An A-Z of Type Designers. Laurence King Publishing. pp. 26–7. ISBN 978-1-85669-395-0.
  11. ↑ "Typography". Bath Spa University. Retrieved 1 August 2016.
  12. ↑ "Logo". Arts & Humanities Research Council. Retrieved 1 August 2016.
  13. ↑ "Identity Guidelines for the University of Worcester" (PDF). University of Worcester. Retrieved 1 August 2016.
  14. ↑ "Think London campaign". Fonts in Use. Retrieved 31 July 2016.
  15. ↑ "With Copyright Protectors Like These, who Needs Enemies?". Brand New. Retrieved 1 August 2016.
  16. ↑ "Branding Toolkit" (PDF). United World Colleges. Retrieved 1 August 2016.

External links

This article is issued from Wikipedia - version of the 10/14/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.