Cher Ng

Cher Ng
Chinese name 黃子榮 (traditional)
Chinese name 黃子荣 (simplified)
Pinyin Huáng Zǐróng (Mandarin)
Birth name Ng Cher Yong
Origin Singapore
Born (1972-01-02) 2 January 1972
Singapore
Other name(s) DJ Cher
Occupation Developer, Entrepreneur
Genre(s) Electronic, Techno, Trance
Label(s) React Music
Years active 1991–Present
Associated acts Zouk Singapore & Kuala Lumpur
Children 1
Ancestry Chinese

Ng Cher Yong (born 1972), known professionally as Cher Ng, was a Singaporean DJ under the moniker DJ Cher. He is the co-founder and executive director of Zouk Kuala Lumpur, as well as a lifestyle and entertainment entrepreneur.[1][2]

Early life

Ng was born in Singapore in 1972. He attended Pei Tong Primary School and Fairfield Methodist School (Secondary) . He was 15 when he started working on weekends as a Roadie, loading and unloading equipment for a mobile disco outfit. After his O levels, he entered Singapore Polytechnic to study Electrical and Electronics Engineering. But he dropped out to cut his teeth on the deejay circuit working for a couple of companies and spinning at various clubs before he was signed up by The Music Force.[3]

Career

1991–1996: Career Beginnings

Ng began his foray into the electronic music scene as one of Zouk Singapore earliest resident DJs upon meeting entrepreneur and art collector Lincoln Cheng at the former Warehouse disco. Cheng, who is the owner of Zouk Singapore, offered him a full-time job. Ng was part of Singapore’s first electronic dance music outfit, Transcendental Experience. In 1996, Transcendental Experience got signed to British label React Music, and their music was released in Europe.[4]

1997-2003: Music Festivals

Ng left Zouk Singapore several years later in 1997 to become a music festival promoter, organising a string of successful electronic music gigs in Singapore and Kuala Lumpur, Malaysia, featuring many internationally renowned DJs and music acts like Deep Dish, John Digweed, Incognito and Paul Van Dyk.

He also helped organise the first ever ZoukOut with Zouk Singapore in 2000 and 2001, which remains one of Asia's biggest music dance festivals to this day.[5]

2004-2010: Establishment of Zouk Kuala Lumpur

In 2004, Ng launched Zouk Kuala Lumpur, the sister club to Zouk Singapore. However, the initial years were met with many obstacles, and Zouk KL underwent a major revamp in 2008, dividing its existing rooms into 7 rooms catering to the growing demographic.

The revamp paid off; Zouk KL went on to clinch many media accolades for Best Club, including the prestigious Kuala Lumpur Mayor’s Tourism Awards (Nightspot Category).[6]

Zouk KL later earned endorsement from the Ministry of Tourism & Culture as a National Key Economic Area – the first for an entertainment venue.

2011–Present: TREC

In the second quarter of 2015, Zouk KL will relocate to TREC (Taste.Relish.Experience.Celebrate, of which he is also the founder and managing director), an entertainment and lifestyle precinct located in Jalan Tun Razak, Kuala Lumpur, Malaysia. TREC is Malaysia's first and largest purpose-built entertainment and lifestyle destination. It comprises five zones that will house bars, restaurants, eateries and cafes.[7]

Personal life

Ng is married with 1 child.

References

  1. "Zouk Singapore and KL among world's top 40 clubs". AsiaOne Singapore. Retrieved 12 March 2011.
  2. "Top 50: Who's Who In Malaysia's Expatriate Community". Expatriate Lifestyle. Retrieved 12 March 2011.
  3. Ng, Cher Yong (13 Aug 2014). "King of Clubs". The Straits Times. SPH. Retrieved 20 May 2015.
  4. "DJ Cher". Zouk Singapore. Retrieved 12 March 2011.
  5. "The man behind Zouk KL talks about the challenges in the business of providing fun". The Star Online. Retrieved 12 March 2011.
  6. "Kuala Lumpur Mayor's Tourism Award". Kuala Lumpur City Hall. Retrieved 12 March 2011.
  7. "One stop lifestyle hub". The Star Online. Retrieved 12 March 2011.

External links

This article is issued from Wikipedia - version of the 3/12/2016. The text is available under the Creative Commons Attribution/Share Alike but additional terms may apply for the media files.