China Resources Vanguard

China Resources Vanguard Company, Limited
华润万家超级市场有限公司
State-owned enterprise
Industry Supermarket
Founded 14 February 1984
Headquarters Hong Kong
Shenzhen, Guangdong, China
Area served
China
Hong Kong
Key people

Chairman Chen Lang CEO Hong Jie Chief Operating Officer, Chen Shuo Vice President Qin Dongsheng, Wang Weiyong, Lan Yi and Tang Hongtao

Chief Financial Officer, Min
Products Food, beverages, and daily necessities
Number of employees
14500 (Hong Kong accounts for 1000)
Parent China Resources Enterprise
Website Vanguard (China)
Vanguard in Wan Chai, Hong Kong
Vanguard in North Point, Hong Kong
VanGO convenience store in Shau Kei Wan, Hong Kong

China Resources Vanguard, doing business as China Resources Vanguard Shop or Vanguard, operates the supermarket chains of China Resources. It is the third-largest supermarket chain in Hong Kong. As of 31 December 2014, there are 4866 shops operating in Hong Kong and the Chinese provinces / municipalities of Guangdong, Zhejiang, Jiangsu, Shanghai, Tianjin and Beijing.

According to market research firm EuroMonitor estimates in 2012, China Resources Vanguard supermarket market share in Hong Kong is about 7.8%. Wellcome Hong Kong's market share is about 39.8% and PARKnSHOP Hong Kong's market share is about 33.1%.[1]

On 18 August 2013, China Resources Enterprise's supermarket chain Vanguard and British supermarket Tesco signed a "memorandum of understanding", intending to set up a joint venture interest group in mainland China, Hong Kong and Macau, operating hypermarkets, supermarkets, convenience stores, liquor stores and cash and carry businesses. China Resources Enterprise took an 80% share and Tesco took a 20% share.[2]

History

Brands

Hong Kong

China

References

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