Cruel Youth (band)

Cruel Youth

Cruel Youth in 2016
Background information
Genres
Years active 2016–present
Labels
  • Disgrace Records
Associated acts
Website www.cruelyouthxo.com
Members

Cruel Youth, is a band fronted by Teddy Sinclair, who previously recorded two solo albums under the name Natalia Kills.[1] In 2016, Sinclair started the three-piece girl band with husband, Willy Moon. The band's first EP, +30mg, was released on September 16, 2016.[2]

Background

Sinclair had a moderately successful solo career under the name Natalia Kills. During this time, Sinclair was managed by Cherrytree Records and recorded two albums under Interscope Geffen A&M Records. In 2015, Sinclair and husband Willy Moon were featured as judges and mentors on season 2 of the New Zealand version of The X Factor. They were the mentors of the Boys and Groups categories respectively. During the first live show, in a highly publicized scandal, the two made scathing remarks towards contestant Joe Irvine.[3] The pair were removed from the show the following day.[4] The pair returned home to the New York, where Sinclair wrote for artists like Madonna and Rihanna. During this period, the pair formed a band and quietly resurfaced as Cruel Youth in February 2016.[5]

2015-present: formation and +30MG

Following their termination from The X Factor in 2015, Sinclair and Moon relocated to the United States. Over the year they began to experiment with music, ultimately resurfacing as the three-piece girl band Cruel Youth.[5] Their first release was "Mr. Watson", which was uploaded to the band's Soundcloud in February 2016. The first official single from the band, "Diamond Days" produced by Paro, was released on April 15, 2016. Paro also helped Sinclair and Moon write "I Don't Love You", a track from Cruel Youth's debut EP +30MG . "Mr. Watson" was released as a single on May 20 and a video was released the following month.[6] Following the video, Sinclair announced the band would be releasing an EP later that year. On September 7, the band released their latest single "Hatefuck" and announced the EP would be released on September 16.[7] The following day, the official album art was released. In a statement to fans, Sinclair wrote:

Finally, after months of playing and perfecting, our EP +30MG is complete! And now we want you to hear it... With the EP comes our latest single, "Hatefuck", a buzzing ballad I wrote about some of my very lowest moments. Of all the drugs, love is the worst. It seems to come with a set of handcuffs but no key. Some people hit rock bottom, some people crash right through and keep falling down - that was me, and if what came out of it was this song then it was certainly worth it. I hope it means as much to you as it does to us.[8]

An official track list for the EP was released later that day. Fashion designer Tom Ford used the song "Diamond Days" in a 2016 runway show.[9] Sinclair has stated the song would also have a music video.

In September 2016, Cruel Youth announced they would be joining Kiiara for a nation-wide tour beginning in Los Angeles, CA and finishing in New York, NY.

Discography

References

  1. ↑ Emma Clayton (7 April 2006). "Natalia's rapping delight". Telegraph and Argus. Retrieved 21 July 2011.
  2. ↑ "Buzz Alert! Teddy Sinclair is back with Cruel Youth - new EP out on 09.16 — New York City". Nyc.thedelimagazine.com. 2016-09-02. Retrieved 2016-09-09.
  3. ↑ "Pressure on TV3 after X Factor judges Willy Moon and Natalia Kills humiliate contestant on live TV". New Zealand Herald. 16 March 2015. Retrieved 16 March 2015.
  4. ↑ Lipshutz, Jason (19 March 2015). "Natalia Kills Speaks To Billboard: 'Sometimes TV Producers Plan Drama For Ratings'". Billboard. Retrieved 22 March 2015.
  5. 1 2 Robbie Daw (2016-02-18). "Natalia Kills Resurfaces As Cruel Youth: Listen To New Song "Mr. Watson"". Idolator.com. Retrieved 2016-09-09.
  6. ↑ "Cruel Youth | Free Listening on SoundCloud". Soundcloud.com. Retrieved 2016-09-09.
  7. ↑ "Cruel Youth on Twitter: "Our EP is close to being finished but we're still working on it đ&#x;™ƒ Name & release date coming soonâ?¤ď¸?đ&#x;'•đ&#x;'Š love you đ&#x;?¸đ&#x;?žđ&#x;'‹ "". Twitter. 2016-08-10. Retrieved 2016-09-09.
  8. ↑
  9. ↑ "Check out Tom Ford's Fall/Winter 2016 fashion show for in-season inspiration". LA Times. Retrieved 2016-09-09.
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