EFM Health Clubs

EFM Health Clubs is an Australian health and fitness club franchise group. The company operates over 65 franchised locations throughout Australia. EFM Health Clubs offer personal fitness coaching services to their members.[1] The company is headquartered in Unley, South Australia.[2] The company CEO is former Port Adelaide Football Club Operations Manager Peter Rohde, who commenced in the role in January 2014.[3]

History

EFM commenced operations in Unley, South Australia in 1991.[4] The company was founded by Shane Radbone, Ex SANFL and AFL Footballer . Matthew Lindblom assumed control of the company in 2000 and exited the role in 2014,[5] making way for current CEO, Peter Rohde. The company is privately held.

Operations

As of 2015, EFM have over 65 clubs nationally with locations in New South Wales, Queensland, South Australia, Tasmania and Victoria. EFM specialize in corporate health and fitness programs[6] for the employees of major Australian hospitals. EFM Health Clubs also specialize in running on-site fitness programs for schools, with over 20 school programs running around Australia. EFM provide free commercial grade fitness equipment as well as professionally run programs for students, staff, past students, parents and the local school community. Tailored fitness programs are developed collaboratively to meet the needs of the school community and are integrated into the school's strategic plans.[7]

Awards

EFM Health Clubs were awarded a Bronze level of recognition in the 2012 Fitness Australia Quality Awards.[8]

Technology

EFM Health Clubs updated their company website in December 2013.[9]

References

  1. "EFM Health Clubs Fitness Coaching". efm.net.au. EFM Health Clubs. Retrieved 21 June 2015.
  2. "Company headquarters". Sturt Football Club. Sturt Football Club. Retrieved 21 June 2015.
  3. "Peter Rohde Departs Port Adelaide". Andrew Capel. AdelaideNow.com.au. 19 December 2013. Retrieved 21 June 2015.
  4. "EFM Health Clubs Commencement". Franchise Business. franchisebusiness.com.au. Retrieved 21 June 2015.
  5. "Matthew Lindblom exits as EFM CEO". Medianet.com.au. medianet.com.au. 11 December 2014. Retrieved 21 June 2015.
  6. "EFM Corporate Health and Fitness Programs". Business In Focus. www.businessinfocus.com.au. Retrieved 21 June 2015.
  7. "EFM School Programs". Schools First. www.schoolsfirst.edu.au. Retrieved 21 June 2015.
  8. "Bronze Quality Business Awardee". Fitness Australia. Fitness Australia. Retrieved 21 June 2015.
  9. "Website upgrade". Complete Online Marketing. Complete Online Marketing. Retrieved 21 June 2015.
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