MyNewPlace
 | |
| Type of business | Real Estate, Apartment Rentals, Home Rentals |
|---|---|
Type of site | Apartment and Home Rental Listings |
| Headquarters | San Francisco, CA, USA |
| Area served | United States of America |
| Founder(s) | John Helm |
| Industry | Real Estate |
| Employees | 500+ |
| Parent | RealPage |
| Slogan(s) | "Rent an apartment, find a home" |
| Website | MyNewPlace.com |
| Launched | May 2006 |
MyNewPlace is one of the largest apartment listing websites in the United States. The site lists apartments and homes for rent along with city information pages, rental living resources and multiple ways for users to view properties and neighborhood information they're interested in. MyNewPlace is headquartered in San Francisco in the SoMa neighborhood, but is owned by RealPage based out of Carrollton, Texas.
History
MyNewPlace was founded by John Helm in 2005, and went live in May 2006 with 6 million apartment listings nationwide.[1] The San Francisco-based company operates on a Pay-per-Qualified-Lead pricing model, in which apartment managers pay only when renters contact them through their listings on MyNewPlace.
John Helm had previously started AllApartments/SpringStreet, which became the internet's biggest apartment rental site before its sale to Homestore/Move.com in 1999.[2]
Products
MyNewPlace offers consumers the ability to view properties on their mobile devices or from the comfort of their computer. Currently applications are available for both iOS and Android devices.
Website features
MyNewPlace incorporates social networking features like Facebook Connect and Post to Twitter.[3] In July 2009, MyNewPlace launched a MyNewPlace iPhone app, incorporating GPS-based apartment search and the ability to take notes and photos on listings.[4]
Investors
MyNewPlace was initially backed by SplitRock Partners, Sutter Hill Ventures, and Trinity Ventures, and is also backed by some of a number of real estate investment trusts, including United Dominion Realty Trust (UDR), Essex Property Trust, Marcus & Millichap Venture Partners, ConAm Management Corporation, The Lane Company, and Cowboy Properties.
In August 2011 MyNewPlace was bought by national real estate company RealPage for $74.4 million.[5]