mycityvenue

mycityvenue
Founded 2011
Founder William Sachiti
Headquarters London, United Kingdom
Owner Secret Escapes
Number of employees
 200+
Website www. mycityvenue.com

mycityvenue is a UK-based experiences website offering things to do across the UK and other cities in Europe. mycityvenue initially launched as an events site and putting on parties across the UK such as Azealia_Banks in the The Old Vic Tunnels, London Fashion Week after-parties and their own city festival. The company also created one off events featuring artists and performers including Morcheeba, Noisettes, Delilah (musician), Trevor Nelson, Zalon, Amy Winehouse, and several more.[1] [2] As well as their ticketed events, mycityvenue works a pay-per-click (PPC) model with its partners .The website switched to a pay per reservation structure in 2013 with over 1200 UK venues see.[3] mycityvenue publishes a weekly newsletter which is circulated to is 1.4 million subscribers.

History

mycityvenue was launched in 2011 as UK-based event search which lets users find and book a night out, pitching itself as a kind of ‘digital concierge service’ by consolidating the whole process and moving it online. [4] After travel company Secret Escapes raised $13 million from Google, Index Ventures, Octopus Ventures and Atlas mycityvenue was acquired in an all-cash-and-stock deal[5][6][7]

See also

References

  1. ↑ Apartment 58 - London's Newest Member's Club and Creative Hub announces Playtime Music Festival - A Boutique City Music Experience
  2. ↑ Friday At Playtime - The Boutique City Festival
  3. ↑ Secret Escapes secures $60M from Google Ventures
  4. ↑ Secret Escapes Claims £38 Million from Investors Including Google
  5. ↑ http://techcrunch.com/2014/07/24/secret-acquisition A Secret Acquisition
  6. ↑ Dan Primack (25 July 2014). "Term Sheet – Friday, July 25". Fortune.
  7. ↑ "Secret Escapes acquires My City Venue to strengthen events arm". Young Guns by Startups.co.uk: Start up a successful business.

External links

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