Oops!... I Did It Again Tour

Oops!... I Did It Again Tour

Tour by Britney Spears
Associated album	Oops!... I Did It Again
Start date	June 20, 2000
End date	January 18, 2001
Legs	2
No. of shows	27 in Europe 57 in North America 1 in South America 85 total
Box office	$40.5 million ($55.75 in 2016 dollars)[1]
Britney Spears concert chronology

The Oops!... I Did It Again Tour was the third concert tour by American recording artist Britney Spears. It supported her second studio album Oops!... I Did It Again (2000) and visited North America, Europe and Brazil. It marked the first time Spears toured outside North America. The tour was announced in February 2000, while Spears was in the midst of the (You Drive Me) Crazy Tour. The stage was much more elaborate than her previous tours and featured video screens, pyrotechnics and moving platforms. The setlist was composed by songs from her first two studio albums, ...Baby One More Time and Oops!... I Did It Again. Showco was the sound company, who used the PRISM system to adapt the show to each venue. Spears used a handheld microphone and a headset during the shows, while an ADAT was used to replace her voice during energetic dance routines. All of the equipment came from the United States.

The show consisted of four segments with each segment being followed by an interlude to the next segment, and it ended with an encore. The show began with Spears descending from a giant orb. Most of the songs displayed energetic dance routines with the exception of the second segment, which featured mostly ballads. The encore consisted of a performance with pyrotechnics. The Oops!... I Did It Again Tour received positive reviews from critics, who praised Spears's energy onstage as well as the band. It was also a commercial success, grossing $40.5 million and becoming one of the highest grossing tours of 2000. The Oops!... I Did It Again Tour was broadcast by many channels around the world.

Background

On February 22, 2000, Spears announced a summer tour in support of her second studio album, Oops!... I Did It Again (2000).^[2] The tour marked the first time Spears toured Europe. She commented, "I'm going to go to Europe, and just basically go everywhere for six months, [...] I've never toured outside of the U.S. I've never experienced other fans in other places, and performing in front of them is going to be so exciting."^[3] Before the tour began, Forbes reported that concert promoter SFX Entertainment guaranteed her a minimum of $200,000 per show.^[4] Tour sponsors from the 2000 leg of the ...Baby One More Time Tour, Got Milk?, and Polaroid, remained. Clairol's Herbal Essences was also added as a sponsor.^[5] Spears recorded a song for the latter called "I've Got the Urge to Herbal" to be used on their radio campaign, though she chose to not attend a photoshoot for the product when she decided to support an 86-day strike by the Screen Actors Guild (SAG). She later donated $1 from each ticket sold from her Inglewood, California show on July 28, 2000 to the union.^[6]

For the European Leg of the Tour, Spears originally was going joint with 'N Sync following their No Strings Attached Tour, as a co-headlining tour.^[7]

Development

Jamie King was chosen as tour director.^[8] Tim Miller and Kevin Antunes served as director of production and musical director, respectively.^[9] Mark Foffano was chosen as the lightning director.^[10] Spears described the tour as "like a Broadway show".^[6] The setlist included material from her first studio album ...Baby One More Time (1999) as well as seven songs from Oops!... I Did It Again. Spears explained, "I've been singing the same material for so long now. It'll be nice to change it up a little bit."^[11] She also talked about her expectations for the tour, saying, "I can't wait. I'll have a world tour. I'm going to have more dancers, a bigger stage, more pyro... just a lot bigger".^[12] The proscenium stage was much more elaborate than the stage of her previous tour and included video screens, movable platforms and different props.^[13] It cost $2.2 million to build. The tone of the show variated from the beginning: for the performance of "Born to Make You Happy", Spears sang in a set resembling a children's bedroom, complete with large toys and a pillow fight routine. On the contrary, she unveiled a more sophisticated image for "Don't Let Me Be the Last to Know", and followed it with raunchy performances for "...Baby One More Time" and "Oops!... I Did It Again".^[6]

The sound equipment was provided by Showco who used the PRISM system, which adapted the show for each venue according to its height, width and the coverage required. The sound was mixed by Front of house engineer Monty Lee Wilkes on a combination of Yamaha PM4000 and PM3000 consoles, an unusual choice for Spears's shows. He used dbx 903 compressors for kick and snare drums. The compressors were also used on Spears's microphones, a Shure Beta 58A handheld and a Crown CM-311AE headset-mounted capsule. Spears's vocals were mostly live—pre-recorded vocals ran in parallel on an ADAT machine during the shows, and were used to replace her live microphone when the dance routines became too energetic for good voice control.^[14] Spears's band, backline technicians and monitor engineer Raza Sufi were all fitted with in-ear monitors and headset mics, enabling rapid and clear communications around the stage area. Spears did not use them, preferring the ambient sound of a battery of eight Showco SRM wedges spread across the downstage area. These were augmented by Showco SS full-range sidefills and a pair of one-by-18-inch subs on each side of the stage. Sufi also used a dbx 160A to limit Spears's louder moments, while backing vocalists were controlled by a duo of BSS DPR901 dynamic equalizers. Effects were limited to vocal and drum reverbs. Amplification for the wedges and the FOH system were all Crown-based, with a pair of drum stool shakers completing the line-up. All the cables used during the tour were brought from the US, even in Europe, something unusual in audio production.^[14]

Concert synopsis

The show began with the video introduction "The Britney Spears Experience", in which three images of Spears welcomed spectators to the show.^[15] Then, a giant metal orb was lowered onstage and lifted again to reveal Spears standing behind it, wearing a pink halter top (some shows she wore an orange halter-top), a side silver jacket, and glittery jeans.^[16] Spears started with two dance-oriented performances of "(You Drive Me) Crazy" and "Stronger". This was followed by "What U See (Is What U Get)" in which she removed her silver side jacket and she danced in a stripper pole wearing a pink cowboy hat.^[17] The act ended with Spears talking to the audience and sitting on a stool to perform "From The Bottom of My Broken Heart" with her guitarist Skip.

After she left the stage, there was a video interlude hosted by *NSYNC (via screen) and Spears' 2 background singers (2 female background dancers in Europe) in which contestants did different games in order to meet Spears. She appeared onstage to meet the chosen fan and then welcomed the audience into her bedroom. Wearing white pajamas and slippers, she performed "Born to Make You Happy", which included a dance segment near the end. She then continued with "Lucky" featuring her 2 background singers (2 female background dancers during all the European show) helping Spears getting ready for a typical day. Halfway through the song during the dance break, her male dancers all dressed in navy sailor costumes do a routine before Spears continues the remainder of the song dressed as a ship captain. "Sometimes", in which changed back into her white pajamas and slippers (coincidentally an outfit similar to the one she wore in the music video of the song) and featured Spears' and her dancers throwing teddy bears, beach balls, and squirting the audience with water guns. At the end, she climbed the staircase and briefly spoke to the audience before moving into a performance of "Don't Let Me Be The Last To Know", for which she wore a long white dress trimmed with boa feathers (pretty much dressed up like in the music video as Lucky).^[6][15]

A band interlude showcasing a mix of funk and progressive rock from her band followed, and Spears reappeared to perform her cover of Sonny & Cher's "The Beat Goes On." During the performance, she was lifted into the air wearing a kimono that covered most of the stage. She continued with "Don't Go Knockin' On My Door" (loosing the kimono wearing a full purple jumpsuit) and her cover of The Rolling Stones's "(I Can't Get No) Satisfaction", which ended with a dance sequence set to the original version.

Next, there was a dance interlude in which the dancers showed their individual moves while their names appeared on the screens. Spears took the stage again in a conservative schoolgirl outfit to perform "...Baby One More Time." She ripped it off halfway through the song to reveal a cheerleader ensemble.^[6][15] Spears then thanked the audience and left the stage. She returned shortly after (wearing a black 2 piece jumpsuit imprinted with orange flames) to perform "Oops!... I Did It Again", that included an extended dance break after the 2nd chorus, pyrotechnics and other special effects.^[15] She ended the performance disappearing through a tunnel of fire.^[6]

Reception

The show received generally positive reviews from critics. Andrew Miller of The Pitch stated "[the concert] at Sandstone proved that many [of Spears's] criticisms are off-base observations from people who have never actually attended one of these stars' shows. The music came from a talented band, not a DAT, and the bass lines to such songs as "... Baby One More Time" and "The Beat Goes On" rose to a funky growl in the live setting. For another, Spears' vocals were the real thing, as she sang in an alluringly low tone [...] but capably hit the high notes [...], however, she left the upper-octave duties to her background singers [...] during Spears' most strenuous dance routines".^[15] Richard Leiby of The Washington Post believed that the show "[was] great".^[18] Dan Aquilante of the New York Post said that Spears "seemed to be enjoying the show as much as her fans. Maybe it was the Mariah-like cowboy hat pushed back on her noggin or possibly the stripper's pole borrowed from Madonna's prop closet, [...] Spears was in her element and having a ball".^[19] Letta Tayler of Newsday said "For half the show, she remained the old Britney, the budding teen who dreamed of romance. But the rest of the time, she was a full-throttle tease, with sprayed- on clothes, a hard-edged attitude and a harder edge to her techno and hip-hop- coated pop to match".^[20]

Jon Pareles of The New York Times stated "What you get from this 18-year-old singer is a big smile, a little voice, gushes of sincerity, hardworking dance routines, shameless advertising and a determination to play both sides of pubescence for all they're worth".^[16] Jim Farber of New York Daily News commented that "Despite such spicy bits, the core of Britney's concert suffered from the familiarity and cheesiness of all teen road shows these days. The sparklers, explosions and mandatory flying dancers conformed to the corniness of theme park entertainment".^[17] The ticket prices were set at $32 in North America. The reported dates averaged $507,786 in grosses and 15,841 in attendance. Susanne Ault of Billboard also reported that many of the shows sold out in one day.^[21] The tour had a total gross of $40.5 million.^[22] It became the tenth highest-grossing tour of the year in North America, as well as the second highest grossing tour by a solo artist, only behind Tina Turner's Twenty Four Seven Tour.^[23] Roger Moore of The Orlando Sentinel analyzed Spears to emulate "a lot of Janet Jackson's old concert act and cleaned it up for a younger audience", also noting choreography resembling "Rhythm Nation" precision."^[24]

Broadcasts

On November 30, 2000, the September 20 concert at the Louisiana Superdome in New Orleans aired on Fox. The special was titled There's No Place Like Home.^[25] The show at Wembley Arena was filmed and broadcast by Sky1.^[26] The show at Rock In Rio was broadcast on DirecTV.^[27]

Setlist

1. "(You Drive Me) Crazy"
2. "Stronger"
3. "What U See (Is What U Get)"
4. "From the Bottom of My Broken Heart"
5. "Born to Make You Happy"
6. "Lucky"
7. "Sometimes"
8. "Don't Let Me Be the Last to Know"
9. "The Beat Goes On"
10. "Don't Go Knockin' on My Door"
11. "(I Can't Get No) Satisfaction"
12. "...Baby One More Time"
13. "Oops!... I Did It Again"

Source:^[15]

Shows

List of concerts, showing date, city, country, venue, and opening act

Date	City	Country	Venue	Opening act
North America[28]
June 20, 2000	Columbia	United States	Merriweather Post Pavilion	BBMak Innosense No Authority
June 21, 2000	Hartford		Meadows Music Theatre
June 23, 2000	Darien Center		Darien Lake Performing Arts Center
June 24, 2000	Hershey		Star Pavilion
June 25, 2000	Scranton		Montage Mountain Performing Arts Center
June 27, 2000	Wantagh		Jones Beach Theater
June 28, 2000
June 29, 2000
June 30, 2000
July 2, 2000	Holmdel Township		PNC Bank Arts Center
July 3, 2000
July 4, 2000	Bristow		Nissan Pavilion
July 5, 2000	Camden		Blockbuster-Sony Music Entertainment Centre
July 7, 2000	Tinley Park		Tweeter Center
July 8, 2000	Milwaukee		Marcus Amphitheater
July 9, 2000	Clarkston		Pine Knob Music Theatre
July 10, 2000
July 16, 2000	Maryland Heights		Riverport Amphitheatre	Mikaila C-Note Nobody's Angel
July 17, 2000	Bonner Springs		Sandstone Amphitheater
July 19, 2000	Dallas		Starplex Amphitheatre	Mikaila C-Note A–Teens Nobody's Angel
July 20, 2000	San Antonio		Alamodome
July 21, 2000	Woodlands		Cynthia Woods Mitchell Pavilion
July 22, 2000
July 27, 2000	Albuquerque		Mesa del Sol Amphitheater
July 28, 2000	Phoenix		Blockbuster Desert Sky Pavilion
July 29, 2000	Irvine		Verizon Wireless Amphitheatre	2Gether Mikaila C-Note A–Teens Nobody's Angel
July 30, 2000	Inglewood		Great Western Forum	2Gether Mikaila Aaron Carter A–Teens
July 31, 2000[lower-alpha 1]
August 1, 2000	Concord		Chronicle Pavilion	Mikaila Aaron Carter A–Teens
August 3, 2000	San Diego		San Diego Sports Arena	2Gether Aaron Carter Mikaila A–Teens
August 4, 2000	Las Vegas		MGM Grand Garden Arena	Mikaila Josh Keaton Aaron Carter A–Teens
August 5, 2000	San Bernardino		Blockbuster Pavilion
August 6, 2000	Wheatland		Sacramento Valley Amphitheatre
August 8, 2000	Mountain View		Shoreline Amphitheatre
August 10, 2000	Portland		Rose Garden Arena
August 11, 2000	George		The Gorge Amphitheatre
August 12, 2000	Vancouver	Canada	General Motors Place	2Gether Mikaila Josh Keaton Aaron Carter A–Teens
August 14, 2000	Salt Lake City	United States	Delta Center	Mikaila Josh Keaton Aaron Carter A–Teens
August 21, 2000	Burgettstown		Post-Gazette Pavilion	Sister 2 Sister Josh Keaton Take 5
August 22, 2000	Toronto	Canada	Molson Canadian Amphitheatre
August 23, 2000	Montreal		Molson Centre
August 24, 2000[lower-alpha 2]	Geddes	United States	New York State Fair Grandstand
August 25, 2000	Atlantic City		Etess Arena
August 28, 2000	Mansfield		Tweeter Center for the Performing Arts	Sister 2 Sister PYT 2Gether
August 30, 2000	Saratoga Springs		Saratoga Performing Arts Center	Sister 2 Sister PYT Take 5 Innocence BBMak 2Gether
August 31, 2000	Cleveland		Gund Arena	Sister 2 Sister PYT Take 5 Innocence BBMak
September 1, 2000	Knoxville		Thompson–Boling Arena
September 2, 2000	Noblesville		Deer Creek Music Center	Sister 2 Sister PYT Take 5 Innocence BBMak 2Gether
September 3, 2000	Columbus		Polaris Amphitheater	Sister 2 Sister PYT 2Gether
September 9, 2000	Orlando		TD Waterhouse Centre	Don Phillips PYT BBMak
September 10, 2000	West Palm Beach		Coral Sky Amphitheatre	Don Phillips Innosense PYT Take 5
September 12, 2000	Raleigh		Alltel Pavilion	Don Phillips Innosense BBMak PYT Take 5
September 13, 2000	Charlotte		Blockbuster Pavilion	Don Phillips Innosense PYT Take 5
September 14, 2000	Virginia Beach		GTE Virginia Beach Amphitheater	Don Phillips Innosense BBMak PYT Take 5
September 15, 2000	Burgettstown		Post-Gazette Pavilion	Don Phillips Innosense PYT Take 5
September 17, 2000	Nashville		AmSouth Amphitheatre	Don Phillips Innosense BBMak PYT Take 5
September 18, 2000	Atlanta		Coca-Cola Lakewood Amphitheatre
September 20, 2000	New Orleans		New Orleans Superdome	BBMak
Europe[29]
October 10, 2000	London	England	Wembley Arena	N/A
October 11, 2000
October 12, 2000
October 13, 2000	Manchester		Manchester Evening News Arena
October 14, 2000
October 17, 2000	Bremen	Germany	Stadthalle Bremen
October 18, 2000	Ghent	Belgium	Flanders Expo
October 19, 2000	Dortmund	Germany	Westfalenhallen
October 20, 2000	Stuttgart		Hanns-Martin-Schleyer-Halle
October 22, 2000	Barcelona	Spain	Palau Sant Jordi
October 24, 2000	Milan	Italy	FilaForum di Assago
October 25, 2000	Zürich	Switzerland	Hallenstadion
October 26, 2000	Munich	Germany	Olympiahalle
October 28, 2000	Kiel		Ostseehalle
October 29, 2000	Berlin		Max-Schmeling-Halle
October 30, 2000	Hanover		Preussag Arena
November 1, 2000	Leipzig		Messehalle
November 2, 2000	Frankfurt		Festhalle Frankfurt
November 4, 2000	Arnhem	Netherlands	GelreDome
November 7, 2000	Gothenburg	Sweden	Scandinavium
November 8, 2000	Oslo	Norway	Oslo Spektrum
November 9, 2000	Stockholm	Sweden	Stockholm Globe Arena
November 10, 2000	Copenhagen	Denmark	Valby-Hallen
November 13, 2000	Cologne	Germany	Kölnarena
November 14, 2000	Paris	France	Zénith de Paris
November 20, 2000	Birmingham	England	NEC Arena
November 21, 2000
South America[30][31]
January 18, 2001[lower-alpha 3]	Rio de Janeiro	Brazil	City of Rock	N/A

Box office score data

City	Venue	Attendance	Revenue[32]
Hershey	Hersheypark Stadium	28,701 / 28,701	$1,014,096
Wantagh	Jones Beach Amphitheatre	56,550 / 56,550	$2,055,861
Woodlands	C. W. Mitchell Pavilion	25,916 / 25,972	$912,149
Inglewood	The Forum	25,756 / 29,000	$977,849
George	Gorge Amphitheatre	20,000 / 20,000	$814,630
Atlanta	Coca-Cola Lakewood Amphitheatre	18,254 / 18,954	$596,110

Cancelled shows

List of cancelled concerts, showing date, city, country, and venue

Date	City	Country	Venue	Reason
July 26, 2000[28]	Denver	United States	Red Rocks Amphitheatre	Production difficulties[33]

Notes

1. The July 31, 2000 concert at The Forum in Inglewood was originally scheduled to take place at the Hollywood Bowl in Los Angeles.
2. The August 24, 2000 concert at the Empire Expo Center in Syracuse was part of the Great New York State Fair.
3. The January 18, 2001 concert at the City of Rock in Rio de Janeiro was part of the Rock in Rio.

References

• Blandford, James R. (2002). Britney. Omnibus Press. ISBN 978-0-7119-9419-5.

1. Federal Reserve Bank of Minneapolis Community Development Project. "Consumer Price Index (estimate) 1800–". Federal Reserve Bank of Minneapolis. Retrieved October 21, 2016.
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3. Radio Network, MTV. "Britney Spears: Once Is Not Enough". MTV. Retrieved January 20, 2010.
4. Rosen, Craig (May 1, 2000). "Britney Spears Hopes To One Day Perform With Madonna". Yahoo! Music. Retrieved January 21, 2010.
5. Merle, Kessler (August 9, 2000). "The Britney place". Salon.com. Retrieved January 21, 2010.
6. Blandford 2002, p. 69
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12. Staff, MTV News (April 12, 2000). "Britney Ponders "Baby" Follow-Up". MTV. Retrieved January 20, 2010.
13. Carter, Nick (July 10, 2000). "Spears' flashy show somehow both innocent and sexy". Milwaukee Journal Sentinel. Retrieved January 20, 2010.
14. Mann, Mike (February 2, 2001). "TOUR PROFILE: Britney Spears in Europe". Mix. Penton Media. Retrieved January 28, 2010.
15. Miller, Andrew (July 20, 2000). "Britney Spears/Mikaila". The Pitch. Village Voice Media. Retrieved January 20, 2010.
16. Pareles, Jon (June 29, 2000). "POP REVIEW; The Oops Girl With the Big Smile and the Little Voice". The New York Times. Retrieved January 20, 2010.
17. Farber, Jim (June 29, 2000). "SEXY BRITNEY STILL A MYSTERY". New York Daily News. Retrieved January 20, 2010.
18. Leiby, Richard (July 6, 2000). "The Britney Gap". The Washington Post. Retrieved January 20, 2010.
19. Aquilante, Dan (June 29, 2000). "BEACH BLANKET BRITNEY". New York Post. Retrieved January 20, 2010.
20. Tayler, Letta (June 29, 2000). "Sweet Pop Sound of Hard-Core Soft Sell". Newsday. Retrieved January 20, 2010.
21. Ault, Susanne (February 7, 2004). "CCE Steers Spears' Tour Towards Changing Audience". Billboard. Nielsen Media. Retrieved December 25, 2009.
22. "Britney Spears on 100 Top Celebrities". Forbes. 2000. Retrieved January 21, 2010.
23. Hiatt, Brian (December 28, 2000). "Tina Turner, 'NSYNC Had Year's Top-Grossing Tours". MTV. Retrieved January 20, 2010.
24. "Teen Queen Britney Does It Again!". Orlando Sentinel. Moore, Roger. October 9, 2000. Retrieved April 1, 2014.
25. Bianculli, David (November 30, 2000). "TV TONIGHT". New York Daily News. Retrieved January 21, 2010.
26. "SKY TO AIR BRITNEY SHOW". Broadcast. EMAP. September 22, 2000. Retrieved January 21, 2010.
27. "Big rockfest gets rollin' in Rio". Deseret News. January 31, 2001. Retrieved January 21, 2010.
28. "Tour". Archived from the original on 23 June 2001.
29. "Tour". Archived from the original on 13 June 2001.
30. Mancini, Roberto (August 4, 2000). "'NSYNC, Britney To Rock Rio". MTV. MTV Networks. Retrieved August 31, 2011.
31. "BBC News – ENTERTAINMENT – Britney and Madonna 'to sing duet'".
32. Box office information for North American leg:
    • https://books.google.com/books?id=kxEEAAAAMBAJ&pg=PA16
    • https://books.google.com/books?id=ZhAEAAAAMBAJ&pg=PA18
    • https://books.google.com/books?id=fBEEAAAAMBAJ&pg=PA18
    • https://books.google.com/books?id=QBIEAAAAMBAJ&pg=PA14
33. "Britney Spears cancels Denver show". denverpost. Retrieved 2014-06-02.