productronica

productronica
Status Active
Genre Electronics Manufacturing
Venue New Munich Trade Fair Centre
Location(s) Munich
Country Germany
Inaugurated 1975
Most recent 2009
Attendance 28,579 (2009)
Organized by Messe München International (MMI)
Website
Productronica.de

productronica is a trade fair for electronics manufacturing that has been held in Munich every two years since 1975. It takes place at the New Munich Trade Fair Centre in the borough of Riem.[1] productronica's conceptual sponsor is the Productronics Association of VDMA (German Engineering Federation),[2] and the fair is a key component in the network of electronics trade fairs organized by Messe München International.

productronica takes place in mid-November during all uneven-numbered years, alternating each year with the trade fair electronica, and it occupies an average of ten exhibition halls. A series of technical conferences addressing the electronics industry is held in Munich at the same time as the fair.[3]

History

productronica – a spinoff of electronica, one of the electronics industry's largest trade fairs in the world – was established as an independent trade fair in 1975. Ever since, it has given the production sector of the electronics industry its own comprehensive platform. The fair focuses on the entire value chain in electronics production.[4]

productronica's exhibition sectors

productronica's exhibition sectors have developed continuously since 1975. The fair's primary sectors have always been as follows:

However, the fair's product index also includes the following topics:

The fair and its visitors

In 2009, productronica had 1,106 exhibitors and additionally represented companies and 77,000 m² of exhibition space. 40 percent of the exhibiting companies were from countries other than Germany. On the visitors' side, 289,579 professionals made their way to the Munich Trade Fair Centre. 60 percent of them were from Germany, and the remaining 40 percent were from abroad. Of them, 85 percent came from countries in Europe. According to the visitor profile, visitors predominantly represented the production (24%), management (20%) and research and development (17%) sectors.[6]

productronica university

The term "productronica university" is used to summarize the fair's program of related events, which includes special shows, forum events and panel discussions on the industry's latest hot topics. The forums and their content were rated in a survey of visitors. 90 percent of those surveyed in 2009 gave them a rating of "good" to "excellent".[7]

productronica around the world

productronica is a key component in the network of electronics trade fairs organized by Messe München International. This network includes the leading international trade fairs electronica and productronica at the trade-fair center in Munich as well as regional exhibitions in Brazil, Hong Kong, China and India. All in all, more than 8,000 exhibitors and more than 280,000 visitors take part in events that are part of the MMI network of trade fairs for the electronics sector.[8]

References

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