Simply Be

Simply Be
Industry Fashion
Headquarters Manchester
Parent N Brown Group
Website Official website

Simply Be is a brand of clothing designed by the N Brown Group, headquartered in Manchester.[1]

Company history

Simply Be is a womenswear brand and part of the N Brown group. The catalogue initially only shipped its goods within the United Kingdom. In 2011 the first physical locations for Simply Be were opened in Liverpool and Bury. The store locations are shared with menswear retailer Jacamo.[2][3][4][5][6][4][7][8] The stores have a ‘click and collect’ facility, where goods purchased online can be picked up in store.[9] The Simply Be brand expanded into the U.S. market in 2010.[10]

Designer collaborations

Simply Be stocks sizes for its designs between size 12 and 32, and sells the world's largest strapless bra.[11][12] In 2012 Gok Wan partnered with Simply Be to design a line of '50s-era-inspired lingerie.[13] The People said of Wan's line that, "If you want to achieve that Mad Men 50s silhouette then this is definitely the collection for you."[14] Other design partners with Simply Be include Project D London designers Dannii Minogue and Tabitha Somerset-Webb,[15][16] Gemma Collins[17] and Jeffrey and Paula Rogers.[18] The brand also released a collection in 2014 designed by the editors of Look Magazine.[19][20][21] Simply Be has also used fashion bloggers as models.[22]

References

  1. ↑ "Store openings boost N Brown". 1 May 2014. Retrieved 30 May 2014.
  2. ↑ Graham Hiscott (11 January 2012). "Catalogue firm N Brown earmarks 2,000 jobs with Simply Be store move". The Mirror. Retrieved 30 May 2014.
  3. ↑ Rupert Neate (13 October 2010). "Plus-sized designer outfits boost N Brown profits". The Telegraph. Retrieved 1 May 2014.
  4. 1 2 Graeme Evans (11 May 2011). "N Brown to launch Simply Be stores". The Independent. Retrieved 28 April 2014.
  5. ↑ Graham Hiscott (11 January 2012). "Catalogue firm N Brown earmarks 2,000 jobs with Simply Be store move". The Mirror. Retrieved 28 April 2014.
  6. ↑ Rachel Cooper (28 April 2010). "N Brown targets the US plus-size market". The Telegraph. Retrieved 28 April 2014.
  7. ↑ Rupert Steiner (1 May 2014). "Plus-Sized performance from N Brown as profits rise". This is Money. Retrieved 2 May 2014.
  8. ↑ Jennifer Creevy (1 May 2014). "N Brown reports operating profit up 4.7% driven by Simply Be and Jacamo". Retail Week. Retrieved 2 May 2014.
  9. ↑ "Plus-size retailer N Brown upbeat as profits rise". Reuters. 1 May 2014. Retrieved 30 May 2014.
  10. ↑ "N Brown targets the US plus-size market". The Daily Telegraph. Retrieved 25 July 2014.
  11. ↑ "Textile Designer Amber Coppings and Mixed Media Artist Sandy Vansuch". Pittsburgh Tribune-Review. 21 March 2013. Retrieved 2 May 2014.
  12. ↑ "A formidable 42K: It's the world's biggest strapless bra | Daily Mail". Daily Mail. Retrieved 25 July 2014.
  13. ↑ Nicolette Mason (1 February 2012). "Recently viewed: Article: new in store.. Simply Be. style". Marie Claire. Retrieved 1 May 2014.
  14. ↑ "Gok Wan for Simply Be ; FASHION NEWS ALERT". The People (London, England). 19 August 2012. Retrieved 1 May 2014.
  15. ↑ Katy Winter (28 February 2013). "Tiny Dannii Minogue's fashion label Project D London". Daily Mail. Retrieved 28 April 2014.
  16. ↑ Fiona Raisbeck (15 March 2013). "Dannii Minogue Wows At Project D And Simply Be Launch Party". Marie Claire. Retrieved 28 April 2014.
  17. ↑ "TOWIE's Gemma Collins launches clothing collection for Simply Be - Fashion News". reveal.co.uk. Retrieved 25 July 2014.
  18. ↑ Paull, Jennifer. "Plus-Size British Clothing Line Simply Be Heading for U.S.". main.styleist.com. StyleList. Retrieved 29 June 2015.
  19. ↑ "Simply Be teams up with Look magazine | Cheshire Today - News, Sport and Fashion - www.cheshire-today.co.uk". cheshire-today.co.uk. Retrieved 25 July 2014.
  20. ↑ Bairbre Power (13 June 2009). "We live in a sizeist world where major fashion labels insist on using size 8 or 10 models even though the reality of the market is that the first sizes to sell out on the high street are 14 and 16". Irish Independent. Retrieved 2 May 2014.
  21. ↑ Demelza de Burca (1 November 2013). "I'd Love to Do Nursing and Modelling If I Can; BRAINY BEAUTY WINS MISS SIMPLYBE CURVY". The Mirror. Retrieved 2 May 2014.
  22. ↑ "Plus-size bloggers shine in Simply Be's sparkly partywear - no retouching required! | Daily Mail". Daily Mail. Retrieved 25 July 2014.
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