Snog Marry Avoid?

Snog Marry Avoid?
Written by Doug Faulkner
Presented by Jenny Frost (2008–11)
Ellie Taylor (2012–13)
Country of origin United Kingdom
Original language(s) English
No. of series 6
No. of episodes 64
Production
Running time 30 minutes
Production company(s) Remarkable Television
Release
Original network BBC Three
Original release 23 June 2008 (2008-06-23) – 9 December 2013 (2013-12-09)
External links
Official website

Snog Marry Avoid? was a British reality television show broadcast on BBC Three, produced by Remarkable Television. The first four series were presented by Atomic Kitten member Jenny Frost, with Ellie Taylor presenting from the fifth series onwards. The show focused mainly on transforming 'fakery obsessed' or 'slap addicts' in Britain into 'natural beauties' by stripping them of their skimpy clothes and layers of make-up and giving them a 'makeunder' instead of a makeover with the help of POD – the Personal Overhaul Device. POD's commentary is created by comedian Doug Faulkner and is voiced by the series 1-3 producer.

The show ended after its sixth series which was broadcast in 2013.

Overview

Snog Marry Avoid? has given 'makeunders' to a range of people in Britain, including celebrities.

Within the world of the programme, POD is a computer that "only understands natural beauty". It conducts a public analysis to ask the public whether they would snog (kiss), marry or avoid the participant, as well as another random question which offers those questioned another chance to praise or criticise. After the questions it allows the person to choose their style based on a celebrity and dresses them accordingly. It sometimes orders the person to do a 'deep cleanse' where they have to take off all of their make-up. After the transformation POD will ask the public what they think of the person. The person is then re-introduced to their partner or relative outside the TV studio and their reaction is recorded, generally a positive one towards the more natural look.

Later on in the show, the presenter (Jenny Frost in series 1 – 4) meets with the person to see if they have kept their look and discusses the transformation. In series 5, with new host Ellie Taylor, the show visits towns and cities nationwide on the first ever Snog Marry Avoid? roadshow (e.g.:Birmingham, Liverpool, Sheffield, Cardiff, Manchester, Sunderland, Newcastle upon Tyne, Nottingham, Portsmouth, Belfast, London or Glasgow). Also changed in this series, the person's new style is no longer based on a celebrity - it is now solely POD's creation.[1] In series 6, a catwalk was also introduced, whereby the person shows off their look to their friends, family and other locals.

As with many BBC programmes, previews are uploaded to YouTube before the programme is screened on TV. One of the most viewed Snog Marry Avoid? videos on YouTube is Scotland's No1 Male Barbie, which got interest around the world due to celebrity blogger Perez Hilton featuring it on his Twitter page.[2] The most viewed video is the makeunder of Chloe Victoria Mafia, who is also known for auditioning for the seventh series of The X Factor.[3]

Episodes

Series 1

Series 2

Series 3

To promote the third series, BBC Three aired a one-off special called Snog, Marry, Avoid – Top 10 Shockers, a count down of the most memorable make-unders on 15 December 2009. Series 3 kicked off on 4 February 2010, with a 12-episode series.

Series 4

Series 4 began on 11 January 2011 at 8pm. There were 12 episodes and it ended on 15 March 2011.

Series 5

With new host Ellie Taylor, series 5 commenced on 14 May 2012, at 10.30pm on BBC Three. There were 10 episodes and it ended on 16 July 2012.

Series 6

Series 6 began on 18 March 2013, airing every Monday at 10:00pm. There will be 12 episodes.

Ratings

Snog Marry Avoid? has received positive reviews, complimenting its useful beauty tips and 'cliche' gimmick. BBC Three's boss has declared it a "roaring success". Australian rapper Iggy Azalea has said that she is a fan of the show, admitting "It's very interesting TV".[4]

Viewership had climbed throughout the first two series, on average over 750,000 people tuning into each of the second series' episodes. Repeats also gained good ratings, becoming one of BBC Three's top shows.

Repeats

London Live was repeatedly aired of all 6 series of the programme from the Jenny Frost and Ellie Taylor eras and was previously showed on BBC Three.

Transmissions

Series Start date End date Episodes
1 23 June 2008 28 July 2008 6
2 16 February 2009 11 May 2009 12
3 4 February 2010 1 April 2010 12
4 11 January 2011 15 March 2011 12
5 14 May 2012 16 July 2012 10
6 18 March 2013 9 December 2013 12

International format

A German version started airing in November 2008 on the commercial channel ProSieben.[5] "Love Date or Hate –die ehrlichste Starstyle-Rubrik der Welt" (Love Date or Hate – the most honest starstyle-column in the world) was a part of the weekly showbiz-oriented television programme "red! – Stars, Lifestyle & More", but due to harsh criticism the column was taken off the show after a few months.[6] POD was called Stylomat in this TV format (portmanteau of the words style and automat).

A Russian version named Косметический ремонт [Kosmeticheskiĭ remont] (Redecorating) has aired since 23 May 2011 on musical and entertainment channel Muz-TV. It is presented by the Russian theatre and television actress, Aleksandra Rebenok.

In Italy, the original British version is aired (dubbed in Italian language) on Real Time with the title Dire, Fare, Baciare from April 2013. The Italian version Dire, Fare, Baciare Italia started airing in February 2014 presented by Carla Gozzi.

A similar American version on TLC, presented by Stacy London, is called Love, Lust or Run.

A Dutch version on RTL5 is called Lust, Liefde of Laten Lopen.

References

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