The Reflex

"The Reflex"
Single by Duran Duran
from the album Seven and the Ragged Tiger
B-side	"Make Me Smile (Come Up and See Me)" (Live) "New Religion" (Live)
Released	16 April 1984 (Worldwide) 21 April 1984 (US)
Format	7" 12" CD single
Length	5:29 (album version) 4:25 (single version)
Label	EMI Capitol
Writer(s)	Simon Le Bon John Taylor Roger Taylor Andy Taylor Nick Rhodes
Producer(s)	Duran Duran Alex Sadkin Ian Little
Certification	Gold (RIAA) Silver (BPI) Platinum (CRIA)
Duran Duran singles chronology
"New Moon on Monday" (1984) "The Reflex" (1984) "The Wild Boys" (1984)
Alternate Sleeve US 7" sleeve

"The Reflex" is the eleventh single by Duran Duran, released worldwide on 16 April 1984. The song was heavily remixed for single release and was the third and last to be taken from their third album Seven and the Ragged Tiger.

Song history

"The Reflex" became the band's most successful single. It was their second single to top the UK Singles Chart, after "Is There Something I Should Know?" in 1983, topping the chart on 5 May, and would prove to be their last UK no. 1. The single entered the charts in America on 21 April 1984 at no. 46, became Duran Duran's first of two singles to hit no. 1 on the US Billboard Hot 100 (for 2 weeks) on 23 June 1984 (see 1984 in music), and was a huge hit internationally. (Their only other single to hit no. 1 in the US was the title song to the James Bond film "A View to a Kill".) It was also the first of two songs that kept "Dancing in the Dark" by Bruce Springsteen out of the top spot (the other one being Prince's "When Doves Cry"). The band wanted it to be the lead single from Seven and the Ragged Tiger, but their label didn't like the warbling singing during the "why don't you use it" segments, thinking this would hinder its success as a stand-alone single track.

The remixes for both the 7" and 12" singles were created by Nile Rodgers, of Chic fame. It was his first work with the band, and he would later go on to produce "The Wild Boys" single as well as the album Notorious (1986) and several tracks on Astronaut (2004).

Producer Ian Little recalled the sound Nick Rhodes came up with on his Roland Jupiter-8 keyboard: "...whenever I hear that steel-drum part it always brings a smile to my face because it's so out of tune. Steel drums always are, but it was exactly right in terms of rhythm and tone. So a wood-block sound was mixed in to make it even more percussive and, successfully, it did the job."^[1]

Music video

The video for "The Reflex" was shot during the Sing Blue Silver tour at Maple Leaf Gardens in Toronto, Ontario on 5 March 1984. Director Russell Mulcahy filmed some of the closeup footage in the indoor arena that afternoon, and the rest was filmed live during that evening's concert.^[2]

"The Reflex" is primarily a concert video, accurately portraying Duran Duran's Sing Blue Silver tour performance style. However, in keeping with the band's insistence that their videos "never be ordinary", the video screen above the stage displayed bits of naked models wearing collars and chains illuminated with black light, occasionally interrupted by computerized video white noise. At one point, a waterfall appears to pour out of the video screen above the stage to soak the audience. The computer graphics used to achieve this were typical at the time, but rapid advancement in the field quickly made the effect look dated.

Keyboard enthusiasts have taken special note of the Fairlight CMI (the first digital sampling synthesiser) that Nick Rhodes operated with a light pen in this video, and throughout the tour.

Some symbolic scenes from the official video were taken and later mixed with the alternate version shown in the band's concert film Arena (An Absurd Notion); in the final segment when the band, the crowd and even the fans undertake the final and crucial battle against the evil Dr. Durand Durand.

B-sides, bonus tracks and remixes

In addition to the 4:26 single remix, the 12" also included an extended remix of "The Reflex". The live b-side "Make Me Smile (Come Up and See Me)" is a cover of a Steve Harley & Cockney Rebel song, recorded 16 November 1982 at Hammersmith Odeon in London, with lead Rebel Steve Harley joining the band onstage.

A second live b-side released on the US single, "New Religion", was recorded 7 February 1984 at The Forum in Los Angeles. This is not the same live version that appears on the Arena album.

Formats and track listing

7": EMI. / Duran 2 United Kingdom

1. "The Reflex" – 4:20
2. "Make Me Smile" (Come Up and See Me) (Live) – 4:54 (Recorded live at Hammersmith Odeon London, 16 November 1982)

12": EMI. / 12 Duran 2 United Kingdom

1. "The Reflex" (Dance Mix) – 6:35
2. "The Reflex" [7" version] – 4:20
3. "Make Me Smile" (Come Up and See Me) (Live) – 4:54 (Recorded live at Hammersmith Odeon London, 16 November 1982)

7": Capitol Records. / B-5345 United States

1. "The Reflex" (The Dance Mix-Edited) – 4:25
2. "New Religion" (Live in L.A.) – 4:52 (Recorded live at The Forum Los Angeles, 7 February 1984)

• The Dance Mix-Edited is the same version as the regular 7".

12": Capitol Records. / V-8587 United States

1. "The Reflex" (Dance Mix) – 6:35
2. "The Reflex" (The Dance Mix-Edited) – 4:25

• The Dance Mix-Edited is the same version as the regular 7".

CD: Part of "Singles Box Set 1981–1985" boxset

1. "The Reflex" – 4:20
2. "Make Me Smile" (Come Up and See Me) (Live) – 4:54 (Recorded live at Hammersmith Odeon London, 16 November 1982)
3. "The Reflex (Dance Mix)" – 6:35

Appearances

Apart from the single, "The Reflex" has also appeared on:

Albums:

• Seven and the Ragged Tiger (1983)
• Tiger Tiger! ep (Japan only, 1984)
• Decade (1989)
• Night Versions: The Essential Duran Duran (US only, 1998)
• Greatest (1998)
• Strange Behaviour (1999)

Singles:

• Capitol Gold Cuts (1990)

Videos:

• Dancing on the Valentine (1984)
• Greatest (1998)

Personnel

Duran Duran are:

• Simon Le Bon – vocals
• Nick Rhodes – keyboards
• John Taylor – bass guitar
• Roger Taylor – drums
• Andy Taylor – guitar

Also credited:

• Michelle Cobbs – backing vocals
• B J Nelson – backing vocals
• Raphael Dejesus – percussion
• Mark Kennedy – percussion
• Alex Sadkin – producer
• Ian Little – producer
• Nile Rodgers – remixer
• Jason Corsaro – remix engineer

Charts and certifications

Weekly charts Chart (1984) Peak position Australia (Kent Music Report)[3] 4 Austria (Ö3 Austria Top 40)[4] 11 Belgium (Ultratop 50 Flanders)[5] 1 Belgium (VRT Top 30 Flanders)[6] 1 Canada Top Singles (RPM)[7] 3 Canada (CHUM)[8] 1 Europe (Eurochart Hot 100)[9] 1 France (SNEP)[10] 15 Germany (Official German Charts)[11] 8 Ireland (IRMA)[12] 1 Italy (FIMI)[13] 11 Netherlands (Dutch Top 40)[14] 1 Netherlands (Single Top 100)[15] 1 New Zealand (Recorded Music NZ)[16] 6 Poland (LP3)[17] 7 Spain (AFYVE)[18] 14 Switzerland (Schweizer Hitparade)[19] 10 UK Singles (Official Charts Company)[20] 1 US Billboard Hot 100[21] 1 US Cash Box[22] 1

Year-end charts Chart (1984) Position Australia (Kent Music Report)[23] 34 Belgium (Ultratop 50 Flanders)[24] 3 Canada (RPM Top 100 Singles)[25] 23 France (IFOP)[26] 40 Italy (FIMI)[13] 60 Netherlands (Dutch Top 40)[27] 7 Netherlands (Single Top 100)[28] 8 US Billboard Hot 100[29] 16 US Cash Box[30] 10 Certifications and sales Region Certification Certified units/Sales Canada (Music Canada)[31] Platinum 100,000^^ United Kingdom (BPI)[32] Silver 250,000^^ United States (RIAA)[33] Gold 500,000^^ ^*sales figures based on certification alone ^^shipments figures based on certification alone

Cover versions

Cover versions have been recorded by Less Than Jake^[34] and the duo of Kylie Minogue and Ben Lee.^[35]

Media references

The song has also been featured in the soundtracks of several movies, including American Wedding (2003) and Corky Romano (2001). It was also used in an episode of the short-lived 2002 television series That '80s Show, in which bassist John Taylor made a guest appearance.

The song is also featured in the video games DDRMAX2 Dance Dance Revolution 7thMix (2002), Dance Dance Revolution Extreme (2004) and Saints Row 2 (2008), as part of its 1980s radio station.

A chain of 1980s-themed nightclubs in the UK is named after the song.^[36] The Birmingham branch is located directly opposite the former site of the Rum Runner, Duran Duran's early home base.^[37]

See also

• List of Billboard Hot 100 number-one singles of 1984

References

1. Buskin, Richard (July 2004). "CLASSIC TRACKS: 'The Reflex'". Sound on Sound. Retrieved 28 July 2013.
2. The Duran Duran Timeline: 1984 at the Wayback Machine (archived 9 December 2003). The Duran Duran Timeline.
3. Kent, David (1993). Australian Chart Book 1970–1992. Australian Chart Book. ISBN 0-646-11917-6.
4. "Austriancharts.at – Duran Duran – The Reflex" (in German). Ö3 Austria Top 40. Retrieved 28 July 2013.
5. "Ultratop.be – Duran Duran – The Reflex" (in Dutch). Ultratop 50. Retrieved 28 July 2013.
6. "Radio 2 Top 30 : 23 juni 1984" (in Dutch). Top 30. Retrieved 28 July 2013.
7. "Top RPM Singles: Issue 6755." RPM. Library and Archives Canada. Retrieved 4 June 2013.
8. CHART NUMBER 1432 – Saturday, June 09, 1984 at the Wayback Machine (archived 29 July 2007). CHUM.
9. MusicSeek.info – UK, Eurochart, Billboard & Cashbox No.1 Hits at the Wayback Machine (archived 14 June 2006). MusicSeek.info.
10. "Lescharts.com – Duran Duran – The Reflex" (in French). Les classement single. Retrieved 28 July 2013.
11. "Offiziellecharts.de – Duran Duran – The Reflex". GfK Entertainment Charts. Retrieved 28 July 2013.
12. "The Irish Charts – Search Results – The Reflex". Irish Singles Chart. Retrieved 28 July 2013.
13. "I singoli più venduti del 1984" (in Italian). Hit Parade Italia. Creative Commons. Retrieved 28 July 2013.
14. "Nederlandse Top 40 – Duran Duran - The Reflex search results" (in Dutch) Dutch Top 40. Retrieved 28 July 2013.
15. "Dutchcharts.nl – Duran Duran – The Reflex" (in Dutch). Single Top 100. Retrieved 28 July 2013.
16. "Charts.org.nz – Duran Duran – The Reflex". Top 40 Singles. Retrieved 28 July 2013.
17. "REFLEKS – Duran Duran" (in Polish). LP3. Retrieved 28 July 2013.
18. Salaverri, Fernando (September 2005). Sólo éxitos: año a año, 1959–2002 (in Spanish) (1st ed.). Spain: Fundación Autor-SGAE. ISBN 84-8048-639-2.
19. "Swisscharts.com – Duran Duran – The Reflex". Swiss Singles Chart. Retrieved 28 July 2013.
20. "Archive Chart: 1984-05-05" UK Singles Chart. Retrieved 28 July 2013.
21. "Seven and the Ragged Tiger – Awards". AllMusic. All Media Network. Retrieved 31 May 2013.
22. CASH BOX Top 100 Singles – Week ending JUNE 16, 1984 at the Wayback Machine (archived 30 September 2012). Cash Box magazine.
23. "Forum – ARIA Charts: Special Occasion Charts – Top 100 End of Year AMR Charts – 1980s". Australian-charts.com. Hung Medien. Retrieved 7 May 2014.
24. "Jaaroverzichten 1984" (in Dutch). Ultratop. Hung Medien. Retrieved 7 May 2014.
25. "Top Singles – Volume 41, No. 17, January 05 1985". RPM. Library and Archives Canada. Retrieved 7 May 2014.
26. "TOP – 1984" (in French). Top-france.fr. Retrieved 7 May 2014.
27. "Top 100-Jaaroverzicht van 1984" (in Dutch). Dutch Top 40. Retrieved 7 May 2014.
28. "Jaaroverzichten – Single 1984" (in Dutch). Single Top 100. Hung Medien. Retrieved 7 May 2014.
29. "Top 100 Hits for 1984". The Longbored Surfer. Retrieved 7 May 2014.
30. The CASH BOX Year-End Charts: 1984 at the Wayback Machine (archived 30 September 2012). Cash Box magazine.
31. "Canadian single certifications – Duran Duran – The Reflex". Music Canada.
32. "British single certifications – Duran Duran – The Reflex". British Phonographic Industry. Enter The Reflex in the field Keywords. Select Title in the field Search by. Select single in the field By Format. Select Silver in the field By Award. Click Search
33. "American single certifications – Duran Duran – The Reflex". Recording Industry Association of America. If necessary, click Advanced, then click Format, then select Single, then click SEARCH
34. "Various Artists – The Duran Duran Tribute Album". AllMusic. All Media Network. Retrieved 28 July 2013.
35. "Ben Lee And Kylie Minogue Team Up For Duran Duran Cover". MTV News. Viacom. 15 April 1999. Retrieved 7 May 2014.
36. Reflex, the 80s Bar for Uptown Girls... and Boys at the Wayback Machine (archived 8 December 2008). Reflex.
37. Reflex, the 80s Bar at the Wayback Machine (archived 17 March 2010). Reflex.

External links

• Lyrics of this song at MetroLyrics