This Time (Pia Toscano song)

"This Time"
Single by Pia Toscano
Released July 11, 2011
Format Digital download
Recorded 2011
Genre Pop
Length 3:09
Label Interscope
Writer(s) Brian Kennedy, Ester Dean, Brett James, Dante Jones[1]
Producer(s) Brian Kennedy,[2] Ester Dean

"This Time" is the debut single of American recording artist and American Idol season 10 finalist, Pia Toscano. It was her only release under Interscope before she announced she had parted ways on September 4, 2012.[3]

Promotion

The song was first performed on the American Idol tour in Salt Lake City, Utah on July 5, 2011. It was premiered on On Air with Ryan Seacrest on July 11, 2011 and digitally released on July 13, 2011. The following day it was announced via Twitter that Toscano is filming a music video for the song. She performed the song the August 4, 2011 episode of So You Think You Can Dance. The music video for the song premiered on August 9.[4]

Music video

The music video for the song premiered on August 9, 2011 on Vevo and as a free download on the iTunes Store.[5] It features Toscano singing in a car, a field, the beach, and the city.

Critical reception

The song has received positive to mixed reviews by critics. Joseph Brannigan Lynch of Entertainment Weekly says "it's the kind of song we can expect to hear Rachel Berry singing the next time Finn screws up: sad, relatable, and a touch awe-inspiring.[6] Chris Willman of Los Angeles Times gave the song a more negative review, saying Pia "sings the hell out of it, of course"; he calls the song itself "a compendium of comeback cliches that almost reads like a parody of the whole I-will-survive genre."[7] Jillian Mapes and Sarah Maloy of Billboard say "Lyrically, Toscano finds her strength -- from what sounds to be an emotionally or even physically abusive relationship -- on the midtempo pop ballad."[8]

Commercial performance

In its debut week, the single sold 19,000 copies.[9] After her performance on So You Think You Can Dance, sales went up by 21,000, bringing the total as of to 51,000.[10] The number of digital sales as of August 16, 2011 is 65,000.[11]

Charts

Weekly charts

Chart (2011) Peak
position
US Bubbling Under Hot 100 Singles (Billboard)[12] 4
US Top Heatseekers (Billboard)[13] 16

Release history

Country Date Format Label
United States July 11, 2011 Radio airplay Interscope
July 13, 2011 Digital download
Australia July 15, 2011

References

  1. http://repertoire.bmi.com/title.asp?blnWriter=True&blnPublisher=True&blnArtist=True&keyID=13152645&ShowNbr=0&ShowSeqNbr=0&querytype=WorkID
  2. http://ryanseacrest.com/2011/07/11/world-premiere-listen-to-pia-toscanos-new-single-this-time-audio/
  3. Halperin, Shirley (September 4, 2012). "'American Idol's' Pia Toscano Parts Ways With Interscope, 19 Recordings (Exclusive)". The Hollywood Reporter.
  4. ""This Time" Teaser". YouTube. YouTube. Retrieved 8-5-11. Check date values in: |access-date= (help)
  5. "This Time Music Video". iTunes. 2011 Apple, Inc. Retrieved 8-9-11. Check date values in: |access-date= (help)
  6. http://music-mix.ew.com/2011/07/11/pia-toscano-debut-single-this-time/. Missing or empty |title= (help)
  7. https://web.archive.org/web/20110715200548/http://www.latimes.com/entertainment/sns-rt-us-music-piatoscanotre76a7et-20110711,0,6673167.story. Archived from the original on July 15, 2011. Missing or empty |title= (help)
  8. http://www.billboard.com/articles/news/469287/idols-pia-toscano-debuts-first-single-this-time-listen
  9. USA Today. July 21, 2011 http://content.usatoday.com/communities/idolchatter/post/2011/07/idol-track-sales-carrie-underwood-pia-toscano-and-more/1. Missing or empty |title= (help)
  10. USA Today. August 12, 2011 http://content.usatoday.com/communities/idolchatter/post/2011/08/pia-toscanos-single-sales-spike-after-sytycd-appearance/1. Missing or empty |title= (help)
  11. USA Today. August 17, 2011 http://content.usatoday.com/communities/idolchatter/post/2011/08/scotty-mccreerys-single-goes-gold/1#uslPageReturn. Missing or empty |title= (help)
  12. "Pia Toscano – Chart history" Billboard Bubbling Under Hot 100 for Pia Toscano.
  13. "Heatseekers Songs". Billboard. 2011-03-02. Retrieved 2011-09-13.
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