Tune Talk
Private Limited | |
Industry | Telecommunication |
Headquarters | Kuala Lumpur, Malaysia |
Area served | Malaysia |
Key people |
Jason Lo (CEO) Tony Fernandes |
Products | Mobile Prepaid |
Parent | Tune Group |
Website |
www |
Tune Talk is the largest mobile prepaid MVNO service provider in Malaysia.
Tune Talk Sdn. Bhd. officially launched its commercial service on 19 August 2009, its aim as a prepaid service provider to offer low, flat-calling rates and incentives to what was an under-served segment of the market. Tune Talk rolled out as a prepaid service with the target to offer easy accessibility and a wide distribution reach for its products.
Tune Talk operates as a mobile virtual network operator (MVNO) riding on the network of Celcom (Malaysia) Berhad. Tune Talk entered into an MVNO agreement with Celcom in December 2008.
As the largest MVNO in Malaysia, the company has a business model that allows it to focus on its products, marketing and customer service, as it does not have any costs associated with building or maintaining a full cellular network. Hence an MVNO like Tune Talk can keep its capital investments low to pass on lower rates to subscribers and focus on improving customer service. Tune Talk offers subscribers full roaming through Celcom’s roaming arrangements.
Tune Talk's business model emphasises customer care service and customer experience. It has an in-house customer care department and social media team.
Works are underway to enter into MVNO deals with network operators in Singapore, Indonesian, Thailand, Cambodia, Myanmar and the Philippines between 2010 up to 2013. Tune Talk is a licensed Network Service Provider and Application Service Provider with Numbering Block sanctioned by the Malaysian Communications and Multimedia Commission (MCMC).
Data Roaming
Tune Talk offers an unlimited data roaming plan for RM38 a day across Bangladesh, Cambodia, Hong Kong, Indonesia, Macao, Philippines, Singapore, Sri Lanka and Taiwan.[1]
Top shareholders
- Celcom - Owning 38%
- Tune Ventures - Owning 35.7%
- East Pacific Capital Private Limited - Owning 5.85%
- Jason Lo (CEO)
- Datuk Seri Kalimullah Masheerul Hassan
- Lim Kian Onn
- Mark Lankaster (CEO of Tune Hotels)
Celcom controls the largest equity stake in Tune Talk with over 38% while another 35.7% is held by Tune Ventures Sdn Bhd, of which Fernandes and Dato' Kamarudin Meranun jointly hold a 70% stake. The remaining shares are held by Tune Strategic Investments Limited, and various individuals including Dato' Sri Kalimullah Hassan, Lim Kian Onn, Jason Lo, Gurtaj Singh Padda and Mark Lankester.
References
- ↑ "Tune Talk SIM card to save on overseas calls". http://www.thestar.com.my/. The Star Malaysia. Retrieved 26 March 2015. External link in
|website=
(help)