Unilog Content Solutions

Unilog Content Solutions
Private
Industry E-commerce
Founded 1998
Founder Achutha Bachalli
(Chairman & CEO)
Headquarters Bangalore, India
Area served
 Worldwide
Key people
 Suchit Bachalli
(President, North America)
Products Software
Website Official Website

Unilog Content Solutions (or simply, Unilog) is a global technology company specializing in e-commerce and product data management in the B2B marketplace.[1][2] Their flagship product is CIMM2, a software platform designed to facilitate commerce and communication between businesses.[3] The company is headquartered in Bangalore, India[4] with North American headquarters near Philadelphia, Pennsylvania.[5] In 2015, Unilog was named one of the "50 Fastest Growing Tech Companies" by The Silicon Review.[6]

History

Unilog was founded in 1998 by Achutha Bachalli and Vatsal Poddar in Bangalore.[7] The company was originally known as Srisoft and offered low-end B2B services like data entry and cataloging. Companies often outsourced engineering work to Unilog in its early days. In 2001, Unilog's employee base dipped from 100 to 15 as a result of the dot-com bust. In 2004, Suchit Bachalli (the founder's son) joined the company. Also in 2004, Unilog earned its first major client in Fisher Scientific, a United States-based biotechnology company.[8]

In 2007, Unilog opened a research and development facility in Mysore where it now employs close to 600+ engineers. Two years later, the company began looking into potential product offerings rather than services.[8][9] In 2011, the business opened its North American headquarters in the Philadelphia suburb of Wayne, Pennsylvania. They also launched their B2B e-commerce software, CIMM2, that year.[5] One of the first clients to purchase and operate the CIMM2 software was SupplyForce.[10] By 2015, the customer base in the United States had grown to around 100.[5]

In January 2015, it was announced that Unilog had been selected by the state of Pennsylvania to take part in the Keystone Innovation Zone tax credit program.[11] In September 2015, the company received an undisclosed amount of investor backing from Kalaari Capital.[12][13] In October 2015, Affiliated Distributors (AD) announced that it would be deploying Unilog's CIMM2 software to manage its e-commerce offerings for its distributors.[14][15]

Products

Unilog's flagship product is the CIMM2 software system. It is an e-commerce platform specifically designed for businesses who sell to other businesses. It includes numerous features including product information management, product content management, an e-commerce shopping cart, cataloging, and others.[1][14] The software also contains data analytics capabilities. Many of Unilog's clients who use the CIMM2 software system are wholesale distributors.[3] Unilog also sells XRF2, which is "big data" analytics software program.[8][16] The software analyzes details like product specs, pricing, and other performance metrics.[16]

Recognition and awards

In 2015, Unilog was named one of the "50 Fastest Growing Tech Companies" in the United States by The Silicon Review.[6] Also in 2015, the Philadelphia Business Journal listed Unilog's North American President, Suchit Bachalli, among their 2015 "40 Under 40" list.[17]

References

  1. 1 2 Demery, Paul (12 January 2015). "Unilog plants new U.S. roots to grow its B2B e-commerce technology". Internet Retailer. Retrieved 13 October 2015.
  2. ↑ "Unilog". www.crunchbase.com. CrunchBase. Retrieved 13 October 2015.
  3. 1 2 "Leveling The Digital Playing Field For Small Suppliers". PYMNTS. 28 April 2015. Retrieved 13 October 2015.
  4. ↑ Khan, Sobia (11 March 2014). "Unilog Content Solutions forays into luxury retail business". The Economic Times. Retrieved 13 October 2015.
  5. 1 2 3 Vider, Elise (25 June 2015). "In Wayne, Unilog grows with e-commerce". Keystone Edge. Retrieved 13 October 2015.
  6. 1 2 "50 Fastest Growing Tech Companies". The Silicon Review. 17 June 2015. Retrieved 13 October 2015.
  7. ↑ Abrar, Peerzada (27 December 2012). "How Unilog managed to change fortunes in midst of slowdown". The Economic Times. Retrieved 13 October 2015.
  8. 1 2 3 Chamikutty, Preethi (29 March 2014). "Age is no bar to startup, ask 70-year-old Achutha Bachalli of Unilog". YourStory.
  9. ↑ "Unilog sees opportunities in Mysore". Business Line. 11 March 2014. Retrieved 13 October 2015.
  10. ↑ Demery, Paul (2 March 2015). "Corporate buyers drive up online sales at SupplyForce.com". Internet Retailer. Retrieved 13 October 2015.
  11. ↑ Gough, Paul J. (14 January 2015). "See which local startups are getting Keystone Innovation Zone tax credits". Pittsburgh Business Times. Retrieved 13 October 2015.
  12. ↑ Sharma, Disha (16 September 2015). "Kalaari backs e-commerce analytics firm Unilog". VCCircle. Retrieved 13 October 2015.
  13. ↑ Chandra, Nandini (17 September 2015). "Kalaari Capital Invests In B2B Ecommerce Startup Unilog". Inc. 42 Magazine. Retrieved 13 October 2015.
  14. 1 2 Demery, Paul (7 October 2015). "A distributors' collective fires up a new digital strategy". Internet Retailer. Retrieved 13 October 2015.
  15. ↑ "AD Announces eCommerce Initiative to Help Independent Wholesale Distributors Compete in a Digital World". MarketWatch. 7 October 2015. Retrieved 13 October 2015.
  16. 1 2 K, Ershad (7 August 2012). "Unilog Announces SaaS Product XRF2". Computer World. Retrieved 13 October 2015.
  17. ↑ "PBJ announces 2015 40 Under 40 winners". Philadelphia Business Journal. 31 March 2015. Retrieved 13 October 2015.
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