William Tracy Wallace
| W. T. Wallace | |
|---|---|
| Born |
William Tracy Wallace November 14, 1880 Milton, Ontario, Canada |
| Died | 1947 |
| Education |
Military career |
| Allegiance |
 United Kingdom |
| Service/branch |
 British Army |
| Years of service | 1915–1918 |
| Rank |
 Lieutenant |
| Unit | Royal Regiment of Artillery |
| Battles/wars | World War I |
| Spouse(s) | Mary Jane Nesbit (m. 1906) |
William Tracy Wallace (November 14, 1880 – 1947), known as W. T. Wallace, was a Canadian-English artist and designer.
Wallace was born in Milton, Ontario in 1880 to John Wallace, Jr. and Mary, née Lyon. His maternal grandfather was William D. Lyon, a prominent local politician. He studied at the Ontario College of Art and was a member of the Toronto Art Students' League.[1]
In 1902 Wallace immigrated to England with his business partners, Archibald Abernathy Martin, Thomas Garland Greene and Norman Mills Price. The group briefly studied at Goldsmiths' Technical and Recreative Institute and the Westminster School of Art before establishing Carlton Studios, an advertising and publishing graphics house based in London.[2]
Carlton Studios became the largest graphic design company in the United Kingdom,[3] reaching a clientele that included Boots the Chemists, Sandeman and State Express 555.[4] The firm also claimed to have introduced the "studio idea" to Great Britain.[5] In December 1903 J. E. H. MacDonald, future co-founder of the Group of Seven, joined the company; notable artists such as Albert Angus Turbayne and Alfred Garth Jones were also employed at Carlton.[2][6]
In 1910 Theodore A. Stephens compiled four books entitled Twelve Months Advertising for..., featuring a series of articles on advertising by George Edgar, with designs produced under Wallace's "personal supervision" and published by Carlton.[7] In the following year, Norman Price moved to New York City to set up Carlton's United States branch, located in the Flatiron Building on Fifth Avenue.[8] In February 1912 Wallace crossed the Atlantic, travelling from Southampton on RMS Olympic to visit the American studio.[9] He returned to Britain on RMS Baltic, three months later.
Wallace was Chairman of the Sales and Advertising Syndicate until December 1914, when it was decided that the company should be wound up voluntarily.[10] In the following year he joined the Territorial Force, becoming a Temporary Lieutenant in July 1916.[11]
References
- ↑ Pantazzi, Sybille (1975). "The Library of a Canadian Artist: Books from the Library of Robert Holmes". The Journal of Canadian Art History. II (1).
- 1 2 Pantazzi, Sybille (1966). "Book Illustration and Design by Canadian Artists 1890-1940: With a List of Books Illustrated by Members of the Group of Seven". National Gallery of Canada Bulletin & Annual Bulletin. National Gallery of Canada. IV (1).
- ↑ "Thomas Garland Greene fonds.". National Gallery of Canada.
- ↑ "Carlton Studios". Artist Biographies: British and Irish Artists of the 20th Century.
- ↑ Marsh, James Harley (1999). The Canadian Encyclopedia. McClelland & Stewart. p. 1005.
- ↑ Wallace, William Tracy (1915). "The Genesis of the Studio Idea of Advertising Service". Penrose Graphic Arts International Annual. XX: 115–119.
- ↑ Stephens, Theodore Alfred (1910). Twelve Months Advertising for a Jeweller: With a Series of Articles on Advertising by George Edgar. Designs Produced Under the Personal Supervision of W.T. Wallace, of the Carlton Studio. Carlton Service.
- ↑ Reed, Walt and Roger (1984). The Illustrator in America 1880-1980: A Century of Illustration. Madison Square Press. p. 109. ISBN 0-942604-03-2.
- ↑ "White Star Line: RMS "Olympic" Passenger List" (PDF). Titanic Historical Society, Inc. 7–14 February 1912.
- ↑ "In the Matter of the SALES AND ADVERTISING SYNDICATE Limited" (PDF). The London Gazette. 12 February 1915. p. 1473.
- ↑ "REGULAR FORCES" (PDF). The London Gazette. 4 October 1916. p. 9367.