MFM Radio

MFM Radio

City	Lyon
Broadcast area	France Monaco
Slogan	100% Musique Française
Frequency	102.7 MHz (Paris) 93.4 MHz (Marseille) 93.7 MHz (Lyon) Full list of frequencies on MFMradio.fr
First air date	1981
Format	French Chansons
Language(s)	French
Former callsigns	Radio Montmartre (1981–1995) Montmartre FM (1995–1998) M'FM (1998–2010)
Owner	Espace Group
Sister stations	Alpes 1 Générations Jazz Radio Là la Radio La Radio ODS Radio Radio Espace Radio RVA Radio Sun Virage Radio
Website	mfmradio.fr

MFM Radio is a radio station, based at Lyon (France) and created in 1981. MFM is dedicated to only French songs like its local competitor in Île-de-France, Chante France.

History

In 1981, MFM was created in Lyon, then named as Radio Montmartre, and proposed a format essentially based on French chansons from the 1920s till the 1960s. Following a certain success, Radio Montmartre is extending its coverage in the late 1980s.

In 1995, it is authorized by the CSA to change its name to "Montmartre FM".

Until 1998, MFM, was controlled by the RMC Group, the station is then acquired by LV & Co owned by Gérard Louvin. After the purchase, Montmartre FM became simply MFM.

In April 2007, the programming has been to achieve a musical format focused on relaxation and emotion, broadcasting mainly songs from the 1970s to today. With always "40 minutes of uninterrupted music". The format is changed to be aimed for mainly women between 35 and 49 years. The slogan of the station is at the time "l'Émotion partagée". On the beginning of 2007, new radio hosts arrive on the radio station, including Thierry Debrune in the morning.

In June 2010, the station has been taken over by the Espace Group based in Lyon.^[1]

Identity of MFM

Logos

• 
  Logo of M'FM from 2004 till 2008.
• 
  Current MFM Radio since October 2010.

Slogans

• 1983 – 1987 : La radio tricolore
• 1987 – 1994 : La radio aimable en vogue
• 1994 – 1998 : La vie est belle
• 1998 – 2000 : Aime, comme Montmartre
• 2000 – 2004 : Les mélodies qu'on aime
• 2004 – 2007 : Au cœur de la musique
• 2007 – 2008 : L'emotion partagée
• 2008 – 2009 : Music & Smile
• 2009 – 2009 : Le Mix Variété Pop
• 2009 – 2010 : La Radio Variété Pop
• 2010 – 2011 : Ma French Musique (MFM)
• Since June 2011 : 100% Musique Française

External links

• Official site of MFM Radio

References

1. « La station a été cédée au groupe lyonnais Espace Group » sur radioactu.com Depuis fin juillet 2010 la radio change sa programmation en ne diffusant que des tubes 100% français toute la journée. Mais la radio ne fut plus automatique la journée mais elle contient des animateurs la journée.